Customer Success Story

Customer Success Story

Customer Success Story

How Ashby Lumber Modernized Their Credit Operations

Learn how Ashby Lumber transformed their credit application process, reducing processing time by 80% while maintaining rigorous standards.

ashby lumber truck
ashby lumber truck
ashby lumber truck

About Ashby Lumber

Ashby Lumber is a leading building materials supplier serving the Bay Area with locations in Berkeley and Concord. Renowned for its exceptional customer service and quality products, Ashby Lumber offers comprehensive Door and Window Showrooms at both locations, featuring a wide range of replacement windows and entry door systems to suit every style and need. The Berkeley location also boasts a Kitchen and Bath Showroom showcasing the latest designs in fixtures. With a strong commitment to innovation and modern technology, Ashby Lumber continues to be a trusted partner for builders, contractors, and homeowners across the region. As their business grew and customer demands evolved, Ashby Lumber recognized the need to modernize their credit operations to maintain their high standards of service and efficiency.

About Ashby Lumber

Ashby Lumber is a leading building materials supplier serving the Bay Area with locations in Berkeley and Concord. Renowned for its exceptional customer service and quality products, Ashby Lumber offers comprehensive Door and Window Showrooms at both locations, featuring a wide range of replacement windows and entry door systems to suit every style and need. The Berkeley location also boasts a Kitchen and Bath Showroom showcasing the latest designs in fixtures. With a strong commitment to innovation and modern technology, Ashby Lumber continues to be a trusted partner for builders, contractors, and homeowners across the region. As their business grew and customer demands evolved, Ashby Lumber recognized the need to modernize their credit operations to maintain their high standards of service and efficiency.

About Ashby Lumber

Ashby Lumber is a leading building materials supplier serving the Bay Area with locations in Berkeley and Concord. Renowned for its exceptional customer service and quality products, Ashby Lumber offers comprehensive Door and Window Showrooms at both locations, featuring a wide range of replacement windows and entry door systems to suit every style and need. The Berkeley location also boasts a Kitchen and Bath Showroom showcasing the latest designs in fixtures. With a strong commitment to innovation and modern technology, Ashby Lumber continues to be a trusted partner for builders, contractors, and homeowners across the region. As their business grew and customer demands evolved, Ashby Lumber recognized the need to modernize their credit operations to maintain their high standards of service and efficiency.

The Challenge

The Challenge

The Challenge

Manual Processes Slowing Down Growth

Before NetNow, Ashby Lumber faced several challenges with their credit application process:

Time-consuming PDF forms that required manual handling

Lengthy trade reference collection process taking up to 3 days

Week-long delays for bank reference verification

Constant back-and-forth communication for additional information

Before NetNow

1-2

Days for Application Form

Manual PDF forms requiring printing and scanning

1-2

Days for Application Form

Manual PDF forms requiring printing and scanning

1-2

Days for Application Form

Manual PDF forms requiring printing and scanning

2-3

Days for Trade References

Constant follow-ups and manual tracking

2-3

Days for Trade References

Constant follow-ups and manual tracking

2-3

Days for Trade References

Constant follow-ups and manual tracking

7+

Days for Application Form

Essential information taking too long to verify

7+

Days for Application Form

Essential information taking too long to verify

7+

Days for Application Form

Essential information taking too long to verify

The Solution

The Solution

The Solution

Modernizing Credit Operations with NetNow

Ashby Lumber implemented NetNow's comprehensive credit management platform to transform their entire credit process.

Tom Hogan

"NetNow has revolutionized how we handle credit applications. The centralized credit management system really makes things easier to control, manage, and we lose less time with unnecessary communication. What used to take weeks now takes minutes."

Tom Hogan

VP of Finance, Ashby Lumber

Tom Hogan

"NetNow has revolutionized how we handle credit applications. The centralized credit management system really makes things easier to control, manage, and we lose less time with unnecessary communication. What used to take weeks now takes minutes."

Tom Hogan

VP of Finance, Ashby Lumber

Tom Hogan

"NetNow has revolutionized how we handle credit applications. The centralized credit management system really makes things easier to control, manage, and we lose less time with unnecessary communication. What used to take weeks now takes minutes."

Tom Hogan

VP of Finance, Ashby Lumber

Let’s chat about about optimizing your Credit & Collections process

Sign up for a free trial of our platform today!

The Most Advanced Credit Application Platform

Working with the NetNow team has been an incredibly refreshing and positive experience. Their dedication to customer service is unmatched—they truly go above and beyond to ensure their solutions meet our needs and exceed our expectations.

Thomas Hogan • VP of Finance, Ashby Lumber

Thomas Hogan

Trusted by

cutting edge countertops logo
stone mart logo

Let’s chat about about optimizing your Credit & Collections process

Sign up for a free trial of our platform today!

The Most Advanced Credit Application Platform

Working with the NetNow team has been an incredibly refreshing and positive experience. Their dedication to customer service is unmatched—they truly go above and beyond to ensure their solutions meet our needs and exceed our expectations.

Thomas Hogan • VP of Finance, Ashby Lumber

Thomas Hogan

Trusted by

cutting edge countertops logo
stone mart logo

Let’s chat about about optimizing your Credit & Collections process

Sign up for a free trial of our platform today!

The Most Advanced Credit Application Platform

Working with the NetNow team has been an incredibly refreshing and positive experience. Their dedication to customer service is unmatched—they truly go above and beyond to ensure their solutions meet our needs and exceed our expectations.

Thomas Hogan • VP of Finance, Ashby Lumber

Thomas Hogan

Trusted by

cutting edge countertops logo
stone mart logo