Customer Success Story
Customer Success Story
Customer Success Story
How Ashby Lumber Modernized Their Credit Operations
Learn how Ashby Lumber transformed their credit application process, reducing processing time by 80% while maintaining rigorous standards.
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About Ashby Lumber
Ashby Lumber is a leading building materials supplier serving the Bay Area with locations in Berkeley and Concord. Renowned for its exceptional customer service and quality products, Ashby Lumber offers comprehensive Door and Window Showrooms at both locations, featuring a wide range of replacement windows and entry door systems to suit every style and need. The Berkeley location also boasts a Kitchen and Bath Showroom showcasing the latest designs in fixtures. With a strong commitment to innovation and modern technology, Ashby Lumber continues to be a trusted partner for builders, contractors, and homeowners across the region. As their business grew and customer demands evolved, Ashby Lumber recognized the need to modernize their credit operations to maintain their high standards of service and efficiency.
About Ashby Lumber
Ashby Lumber is a leading building materials supplier serving the Bay Area with locations in Berkeley and Concord. Renowned for its exceptional customer service and quality products, Ashby Lumber offers comprehensive Door and Window Showrooms at both locations, featuring a wide range of replacement windows and entry door systems to suit every style and need. The Berkeley location also boasts a Kitchen and Bath Showroom showcasing the latest designs in fixtures. With a strong commitment to innovation and modern technology, Ashby Lumber continues to be a trusted partner for builders, contractors, and homeowners across the region. As their business grew and customer demands evolved, Ashby Lumber recognized the need to modernize their credit operations to maintain their high standards of service and efficiency.
About Ashby Lumber
Ashby Lumber is a leading building materials supplier serving the Bay Area with locations in Berkeley and Concord. Renowned for its exceptional customer service and quality products, Ashby Lumber offers comprehensive Door and Window Showrooms at both locations, featuring a wide range of replacement windows and entry door systems to suit every style and need. The Berkeley location also boasts a Kitchen and Bath Showroom showcasing the latest designs in fixtures. With a strong commitment to innovation and modern technology, Ashby Lumber continues to be a trusted partner for builders, contractors, and homeowners across the region. As their business grew and customer demands evolved, Ashby Lumber recognized the need to modernize their credit operations to maintain their high standards of service and efficiency.
80%
Reduction in Processing Time
80%
Reduction in Processing Time
80%
Reduction in Processing Time
10X
Return on Investment
10X
Return on Investment
10X
Return on Investment
5-8
Hours Saved per Application
5-8
Hours Saved per Application
5-8
Hours Saved per Application
100%
Customer Satisfaction
100%
Customer Satisfaction
100%
Customer Satisfaction
The Challenge
The Challenge
The Challenge
Manual Processes Slowing Down Growth
Before NetNow, Ashby Lumber faced several challenges with their credit application process:
Time-consuming PDF forms that required manual handling
Lengthy trade reference collection process taking up to 3 days
Week-long delays for bank reference verification
Constant back-and-forth communication for additional information
Before NetNow
1-2
Days for Application Form
Manual PDF forms requiring printing and scanning
1-2
Days for Application Form
Manual PDF forms requiring printing and scanning
1-2
Days for Application Form
Manual PDF forms requiring printing and scanning
2-3
Days for Trade References
Constant follow-ups and manual tracking
2-3
Days for Trade References
Constant follow-ups and manual tracking
2-3
Days for Trade References
Constant follow-ups and manual tracking
7+
Days for Application Form
Essential information taking too long to verify
7+
Days for Application Form
Essential information taking too long to verify
7+
Days for Application Form
Essential information taking too long to verify
The Solution
The Solution
The Solution
Modernizing Credit Operations with NetNow
Ashby Lumber implemented NetNow's comprehensive credit management platform to transform their entire credit process.
Digital Application Forms
Fully digital, user-friendly forms with automated validation
New processing time: 15 minutes
Digital Application Forms
Fully digital, user-friendly forms with automated validation
New processing time: 15 minutes
Digital Application Forms
Fully digital, user-friendly forms with automated validation
New processing time: 15 minutes
Automated References
Automated collection and verification of trade references
New processing time: 0 minutes of manual work
Automated References
Automated collection and verification of trade references
New processing time: 0 minutes of manual work
Automated References
Automated collection and verification of trade references
New processing time: 0 minutes of manual work
Instant Bank Verification
Real-time bank data verification and analysis
New processing time: Instant results
Instant Bank Verification
Real-time bank data verification and analysis
New processing time: Instant results
Instant Bank Verification
Real-time bank data verification and analysis
New processing time: Instant results
Streamlined Communication
Centralized platform for all credit-related communication
New processing time: 2 minutes for updates
Streamlined Communication
Centralized platform for all credit-related communication
New processing time: 2 minutes for updates
Streamlined Communication
Centralized platform for all credit-related communication
New processing time: 2 minutes for updates
The Results
The Results
The Results
Transformative Business Impact
The implementation of NetNow delivered significant improvements across Ashby Lumber's credit operations.
Faster Processing
5-8 hours saved per application
80% reduction in processing time
Instant trade reference collection
Faster Processing
5-8 hours saved per application
80% reduction in processing time
Instant trade reference collection
Faster Processing
5-8 hours saved per application
80% reduction in processing time
Instant trade reference collection
Business Impact
10X return on investment
Reduced exposure to bad debt
Improved customer satisfaction
Business Impact
10X return on investment
Reduced exposure to bad debt
Improved customer satisfaction
Business Impact
10X return on investment
Reduced exposure to bad debt
Improved customer satisfaction
Risk Management
Better credit decision accuracy
Reduced exposure to bad debt
Enhanced compliance
Risk Management
Better credit decision accuracy
Reduced exposure to bad debt
Enhanced compliance
Risk Management
Better credit decision accuracy
Reduced exposure to bad debt
Enhanced compliance
"NetNow has revolutionized how we handle credit applications. The centralized credit management system really makes things easier to control, manage, and we lose less time with unnecessary communication. What used to take weeks now takes minutes."
Tom Hogan
VP of Finance, Ashby Lumber
"NetNow has revolutionized how we handle credit applications. The centralized credit management system really makes things easier to control, manage, and we lose less time with unnecessary communication. What used to take weeks now takes minutes."
Tom Hogan
VP of Finance, Ashby Lumber
"NetNow has revolutionized how we handle credit applications. The centralized credit management system really makes things easier to control, manage, and we lose less time with unnecessary communication. What used to take weeks now takes minutes."
Tom Hogan
VP of Finance, Ashby Lumber
Trusted by
Working with the NetNow team has been an incredibly refreshing and positive experience. Their dedication to customer service is unmatched—they truly go above and beyond to ensure their solutions meet our needs and exceed our expectations.
Thomas Hogan • VP of Finance, Ashby Lumber
Ready to modernize your credit process?
Sign up for a free trial of our platform today!
Trusted by
Working with the NetNow team has been an incredibly refreshing and positive experience. Their dedication to customer service is unmatched—they truly go above and beyond to ensure their solutions meet our needs and exceed our expectations.
Thomas Hogan • VP of Finance, Ashby Lumber
Ready to modernize your credit process?
Sign up for a free trial of our platform today!
Trusted by
Working with the NetNow team has been an incredibly refreshing and positive experience. Their dedication to customer service is unmatched—they truly go above and beyond to ensure their solutions meet our needs and exceed our expectations.
Thomas Hogan • VP of Finance, Ashby Lumber
Ready to modernize your credit process?
Sign up for a free trial of our platform today!
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